Social Media · Recruitment Materials · Conference & Academic Communications
Client: Developing Brain Institute, Children’s National Hospital
Role: Associate Graphic Designer – Social Media, Recruitment, Conference Communications
Role: Associate Graphic Designer – Social Media, Recruitment, Conference Communications
Project Summary:
Supported visual communication for clinical research initiatives at the Developing Brain Institute at Children’s National Hospital, focusing on recruitment, awareness, and academic engagement. Developed and adapted materials across social, digital, and conference contexts to improve clarity, accessibility, and consistency within institutional guidelines.
Supported visual communication for clinical research initiatives at the Developing Brain Institute at Children’s National Hospital, focusing on recruitment, awareness, and academic engagement. Developed and adapted materials across social, digital, and conference contexts to improve clarity, accessibility, and consistency within institutional guidelines.
Work Scope:
Visual communication system applied across recruitment materials, social media campaigns, and conference-related content to support research outreach and participant engagement.
Visual communication system applied across recruitment materials, social media campaigns, and conference-related content to support research outreach and participant engagement.
Deliverables:
- Social media graphics for recruitment and awareness campaigns
- Digital adaptations of approved recruitment materials
- Layout refinement to improve clarity, hierarchy, and accessibility
- Visual assets supporting conference and academic communications
- Cross-channel consistency across recruitment and outreach materials
The system was applied across clinical recruitment, conference communications, and academic research outputs to support consistent visual communication across multiple research touch points.
Recruitment Communications for Clinical Studies:
Developed targeted communication materials to support participant recruitment for clinical research studies. Translated complex medical information into clear, patient-friendly messaging and visuals, improving comprehension and engagement across diverse audiences.
Developed targeted communication materials to support participant recruitment for clinical research studies. Translated complex medical information into clear, patient-friendly messaging and visuals, improving comprehension and engagement across diverse audiences.
Conference Communications for PAS 2025 Annual Meeting:
Designed a cohesive suite of visual communications supporting the PAS 2025 Annual Meeting across print, digital, and on-site touch points. Structured complex medical content into clear visual hierarchies to improve readability and enhance attendee engagement before and during the event.
Designed a cohesive suite of visual communications supporting the PAS 2025 Annual Meeting across print, digital, and on-site touch points. Structured complex medical content into clear visual hierarchies to improve readability and enhance attendee engagement before and during the event.
Academic and Research Communications:
Developed clear, structured visual communications to support the presentation and promotion of academic research manuscripts and publications across print and digital formats. Translated complex data and findings into accessible layouts that improved readability and strengthened narrative flow. Incorporated impactful imagery to visually reinforce key research themes and insights.
Developed clear, structured visual communications to support the presentation and promotion of academic research manuscripts and publications across print and digital formats. Translated complex data and findings into accessible layouts that improved readability and strengthened narrative flow. Incorporated impactful imagery to visually reinforce key research themes and insights.
The projects above were created while I worked in
Developing Brain Institute at Children’s National.
Developing Brain Institute at Children’s National.